2023 5-7s TREND TRACKER: ISSUE 1
2023 5-7 Year Olds Issue 1 Trend Tracker immerses you in the latest trend data and insights pertinent to understanding U.S. kids’ everyday values, behaviors, and opinions. This 81-page report holds over 54 pages of the freshest trend data. The executive summary includes infographics and insights, with a grab-and-go analysis of the following:
IN THE EXECUTIVE SUMMARY
- The State Of Device Ownership
- Kids’ Desire For A Phone
- Preferred Screens
- Speaking Of The TV…
- Keeping Up With The State Of YouTube & Other Social Platforms
- YouTube – Their Favorite App
- A Deeper Look Into Roblox
- Gender & Play: Where It Matters & Where It Doesn’t
- Sports Participation Rebound…
- Snack Journey
BRAND AWARENESS & COOLNESS RATINGS
Games: Roblox, Fortnite, Minecraft
Social Media: YouTube Shorts, YouTube Kids, Instagram, TikTok, Zoomerang, Zigazoo
Restaurants: McDonald’s, Wendy’s, Chick-fil-A, Burger King, Culver’s, Freddy’s, Sonic
Learning: Scholastic Book Fair, Highlights Magazine, Epic! Reading App, Leader In Me
REQUEST A TOUR OF KIDSAY’S TREND REPORTS
THE KIDSAY DIFFERENCE
Trend Tracker is the longest-running syndicated trend study in the U.S. KidSay began fielding this foundational trend research in the year 2000 through our exclusive network of schools. Today, schools remain our primary recruitment source, so Trend Tracker clients can trust they are hearing from real, verifiable kids. Perhaps best of all is the benefit to the schools, as KidSay has had the pleasure of providing more than $1.5 million in incentives for their participation.
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